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Ultra Sensitive

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For the millions of Australians with asthma, and the one in three with allergies, the Sensitive Choice® Blue Butterfly identifies products that have been rigorously assessed by an independent panel of health professionals.

At ecostore we use essential oils and fractions like citrus, eucalyptus, lavender and patchouli in most of our products because they smell beautiful and they're more sustainable than synthetic fragrances from petrochemicals. But these can cause an allergic reaction for extra sensitive people, which is why we developed our Ultra Sensitive fragrance-free range to be extra gentle and just as effective. So they’re a better choice for those with sensitivities.

Our most popular home and body products have also been dermatologically tested for people with sensitive skin, to help reduce the risk for those living with asthma or allergies.

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  1. Ultra sensitive laundry liquid

    Ultra sensitive laundry liquid

    Effective laundry liquid leaves clothes clean and fresh. Formulated for sensitive skin and dermatologically tested. Learn More
    Price From: $7.99

  2. Ultra sensitive laundry powder

    Ultra sensitive laundry powder

    Effective laundry powder leaves clothes clean and fresh. Formulated for sensitive skin and dermatologically tested. Learn More
    Price From: $8.25

  3. Ultra sensitive laundry soaker & stain remover

    Ultra sensitive laundry soaker & stain remover

    Effective laundry soaker removes stubborn stains and brighten whites. Excellent results guaranteed every time. Learn More
    Price From: $9.99

  4. Hand Wash - Ultra Sensitive

    Hand Wash - Ultra Sensitive

    Gentle hand wash with hydrating harakeke, to cleanse skin without stripping natural oils. Learn More
    Price From: $5.99

  5. Body Wash - Ultra Sensitive

    Body Wash - Ultra Sensitive

    Made from plant-based ingredients including hydrating harakeke, to gently cleanse, nourish and condition your skin. Learn More
    Price From: $9.49

  6. Ultra Sensitive Shampoo - 220ml

    Ultra Sensitive Shampoo - 220ml

    A gentler choice for anyone with sensitivity to fragrances. Gently cleanses, hydrates and restores shine for soft and healthy-looking hair. Learn More
    $10.99

  7. Ultra Sensitive Conditioner - 220ml

    Ultra Sensitive Conditioner - 220ml

    A gentler choice for anyone with sensitivity to fragrances. Everyday moisturising conditioner detangles and replenishes with sweet almond oil to add softness and shine for beautiful, healthy-looking hair. Learn More
    $10.99

  8. Dish Liquid - Fragrance Free

    Dish Liquid - Fragrance Free

    Powerful formulation for sparkling clean dishes, while being kinder to your skin and to our environment.

    Learn More
    Price From: $4.49

  9. Goat's Milk Soap

    Goat's Milk Soap

    3 Review(s)

    Ideal for those with extra sensitive skin, or sensitivity to fragrance, our Goat's Milk soap has a delicious creamy texture.

    Learn More
    $2.99

  10. Unwrapped Soap - Fragrance Free - 100g

    Unwrapped Soap - Fragrance Free - 100g

    Ideal for those with extra sensitive skin, or sensitivity to fragrance, our Goat's Milk soap has a delicious creamy texture.

    Learn More
    $2.99

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